- Are you a B2C Marketer?
- Do you face daily challenges preventing you from converting customers?
- Are you struggling to achieve this year’s targets due to issues out of your control?
…If you answered yes to these questions, then you are not alone my marketing friend.
These marketing pain points we ALL experience are a lot like Spice Girls records. The majority of us have them, but no one really likes to talks about them. Well, we want this to change (not the Spice Girls bit).
Together with Econsultancy, we are producing a survey exploring the struggles and challenges client-side marketers are experiencing in 2015. The survey covers issues such as optimization, transmission, data, strategy, planning, design and content - visualizing these within a pain points hierarchy, based on the impact they have on an organization.
The survey is to become the official ‘Overcoming Marketing Challenges’ report, including a Marketing Pain Index – a go-to resource for marketers to understand where they stand alongside their peers. And to truly understand whether their marketing is in a state of agony or ecstasy.
It will allow marketers to highlight problem areas and understand ways to address these, helping to develop and evolve marketing expertise.
The Overcoming Marketing Challenges report will offer guidance and advice on a diverse range of problems faced by marketers on a day-to-day basis. It will also let you assess your organization’s strengths and weaknesses across a range of categories, offering advice on how to eradicate problems within these areas.
The valuable key findings from this report will presented and published by both SmartFocus and Econsultancy across the relevant outlets, and won’t be limited to one particular industry – including pain points experienced within the Retail, Financial and Travel sectors.
The survey is, of course, strictly confidential and all participants of the survey will receive a free copy of the full Overcoming Marketing Challenges report ahead of its official release in May. (Usually worth £450).
Participate today and share your experiences in the survey here.