Hablar el idioma de tus clientes
Topic: Email Marketing Best PracticesTags: email marketingdigital marketingnewslettersHace poco, impartí un taller de un día con uno de nuestros clientes, un vendedor online que está experimentando un...
View ArticleSprechen Sie die Sprache Ihrer Kunden
Topic: Email Marketing Best PracticesTags: email marketingdigital marketingnewslettersVor kurzem hielt ich einen ganztägigen Workshop mit einem unserer Kunden, einem schnell wachsenden Online-Retailer....
View ArticleSpeaking Your Customers’ Language
Topic: Email Marketing Best PracticesTags: email marketingdigital marketingnewslettersI ran an all-day customer workshop recently with one of our customers, a rapidly growing online retailer. There...
View ArticleLunchtime Links: iBeacons, the World Cup and Travel Industry Email Marketing
Topic: Digital MarketingTags: digital marketingIt’s Friday, so what could be better than spending your lunch ‘al desko’ perusing these five quick link picks that are waiting for your clicks?In this...
View ArticleCreating Truly Personal Omni-Channel Customer Experiences
Topic: Digital MarketingTags: digital marketingpersonalizationomni-channelcustomer journeyBrian SolisCustomers are more connected and more informed than ever. Digital marketers now need an entirely...
View ArticleSmartFocus’ New Acquisitions Deliver the Internet of Everything for Brands -...
Topic: Retail MarketingTags: retaildigital marketinginternet of everythingbeaconssocial mediaanalyticsYour customer pulls the new iPhone 6 out of their pocket, browses their Facebook newsfeed and walks...
View ArticleLes nouvelles acquisitions de SmartFocus permettent aux retailers d’accéder à...
Topic: Retail MarketingTags: retaildigital marketinginternet of everythingbeaconssocial mediaanalyticsVos clients prennent leur nouvel iPhone 6, consultent leur fil d'actualité sur Facebook et se...
View ArticleIs your Marketing in Agony or Ecstasy? Participate in the Survey from...
Topic: Digital MarketingTags: digital marketingsurveyEconsultancymarketing strategymarketingAre you a B2C Marketer?Do you face daily challenges preventing you from converting customers?Are you...
View ArticleYour top #DigitalMarketing questions answered!
Topic: Digital MarketingTags: marketingdigital marketingmarketing strategyWelcome to the first in a new series of guest blog posts about digital marketing strategy. Today’s guest contributor is Amanda...
View ArticleLunchtime Links - 'Mobilegeddon', House of Fraser Smashes Online Sales &...
Topic: Digital MarketingTags: digital marketingretailecommercemcommercemobilesocial marketingyoutubevideogooglemarketingHaven’t had time to browse your favorite blogs or catch up on the latest digital...
View ArticleFour ways to avoid a marketing disaster during the holiday season
Topic: marketing tipsTags: digital marketingmobile marketingpersonalization Implement these four tips now to ensure you get the greatest value from your holiday campaigns: 1. Use real-time data to...
View ArticleVier Maßnahmen, um vorweihnachtliche Marketingkatastrophen zu vermeiden
Topic: marketingTags: digital marketingDiese Tipps können Ihnen helfen, die Effizienz Ihrer Werbemaßnahmen zu steigern. 1. Nutzen Sie Echtzeitdaten, um Umsatzverluste zu vermeiden.Wenn die...
View ArticleA Marketers’ Black Friday and Cyber Monday Survival Guide
Topic: marketingTags: Black Friday cyber mondayretaildigital marketingemail marketingWith the US-originated shopping holidays Black Friday and Cyber Monday becoming increasingly popular globally,...
View ArticleHow Real-Time Interaction Management Will Impact Retail In 2016
Topic: Real-Time MarketingTags: rtimreal time marketingretaildigital marketingtrendsAs we approach the horizon of 2016 marketing trends, real-time interaction management (RTIM) isn’t just on the...
View ArticleCinco sugerencias para retailers / minoristas para personalizar los...
Topic: PersonalizationTags: personalizationdigital marketingMientras las tecnologías avanzan, los canales sociales proliferan y los consumidores empiezan a ser más conocedores con respecto al marketing...
View ArticleContent Marketing: How do you get value from this in email marketing?
Topic: content marketingTags: emailmarketingdigital marketingI’m sure you’re heard the term, but what is ‘Content Marketing’ and how should you deploy this in your email marketing programmes...
View ArticleHyper-personalized marketing: how exactly is it done?
Personalization is not a fad. More and more companies are making the switch to personalized marketing as opposed to the generic, spray and pray type marketing that is all too common. Results coming...
View ArticleSome of the BEST tweets from #FoM16
So, London's Festival of Marketing may be over for another year, but we've compiled some of the most interesting, intriguing and funny tweets from the event for your entertainment. Enjoy!The...
View ArticleHyper-personalized marketing: how exactly is it done?
Personalization is not a fad. More and more companies are making the switch to personalized marketing as opposed to the generic, spray and pray type marketing that is all too common. Results coming...
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